The Philippines has the potential to become a competitive player in the manufacturing of halal-certified personal care products, according to the Board of Investments (BoI).
The $2.6-trillion global halal economy presents opportunities for domestic manufacturers of cosmetics, personal care, and pharmaceuticals, with halal-certified products aligning with the global demand for clean, safe, ethical, and sustainable products.
However, the Philippine cosmetics and personal care market remains import-dependent, suggesting an opportunity to invest in the local production of halal-certified goods.
In 2025, the Philippines imported $260 million worth of beauty products from Thailand, South Korea, Indonesia, and India, highlighting the potential for domestic manufacturers to fill this gap.
Developing domestic halal-certified manufacturing can help address this gap and position the Philippines to access expanding export markets in ASEAN, the Middle East, and beyond, according to the BoI.
The Philippines has several prerequisites to become a regional halal production hub, including a young and skilled workforce, an established manufacturing base, and its integration into regional supply chains.
The BoI is looking to support investors through business matching, registration facilitation, and aftercare support to accelerate investment in the halal industry and help the Philippines tap into the growing global halal market.
