UMVA has learned that a groundbreaking partnership between Asticom Technology, Inc. and Workday, Inc. is set to revolutionize the way Philippine enterprises manage their human capital and resources.
The strategic alliance aims to introduce artificial intelligence (AI)-powered human capital management (HCM) and enterprise resource planning (ERP) platforms to local businesses, combining Asticom's deep understanding of the Philippine market with Workday's cutting-edge, globally acclaimed technology.
According to Asticom's President and CEO, Mharicar Castillo-Reyes, the partnership seeks to empower Philippine enterprises to modernize their people and finance management, addressing structural barriers to growth such as fragmented legacy systems and workforce management challenges.
The Philippines is at a critical juncture, with a recent study revealing that only 14.9% of local firms utilize AI tools, despite Filipinos being among the most avid users of AI in Southeast Asia. This presents a significant opportunity for businesses to harness AI as a productivity driver.
The partnership highlights the potential of AI-powered solutions to tackle pressing issues such as rising attrition, complex payroll requirements, and the demand for seamless digital experiences from new talent. One of the showcased features is Sana, Workday's AI-powered chatbot, which integrates enterprise applications through a simple conversational interface.
Sana stands out from conventional chatbots by drawing insights from enterprise-wide data and applications, enabling informed conversations. Workday is also developing AI agents grounded in enterprise data across HR, finance, and planning to streamline operations.
Both companies addressed concerns about automation and job displacement, emphasizing the need to focus on reskilling and redeploying workers rather than eliminating jobs. The discussion should center on leveraging technology to drive growth and provide workers with tools to shift away from repetitive tasks and take on higher-value work.
The partnership's objective is not to replace human workers but to equip them with the tools necessary to excel in an evolving business landscape. As businesses strive for growth, the introduction of AI-powered solutions is expected to unlock new capabilities, driving innovation and progress.
