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Business March 11, 2026

PET COLLARS REVOLUTIONIZED: Fibocom Unleashes Tracking Tech!

PET COLLARS REVOLUTIONIZED: Fibocom Unleashes Tracking Tech!

The quest for the perfect smart pet collar – one that’s comfortable, reliable, and doesn’t demand daily charging – just took a significant leap forward. Fibocom has unveiled the MQ771-GL, a new module designed to address the unique challenges of connected wearables for our animal companions.

Smart collars exist in a demanding space. They require the same sophisticated technology as human wearables – precise location tracking, consistent connectivity, and a sleek design – but with a critical difference: pets aren’t lining up to plug in their collars every night. The true test of a smart collar isn’t the features in the app, but whether it remains a trustworthy, always-on companion.

Fibocom recognized this core challenge, focusing the development of the MQ771-GL on three key areas: minimizing device size, maximizing energy efficiency, and ensuring broad global connectivity. This isn’t about adding more features; it’s about perfecting the fundamentals.

Fibocom targets smart pet collars with MQ771-GL LPWA module

The module itself is remarkably compact, measuring just 17.7 mm x 15.8 mm. This small footprint is crucial for manufacturers striving to integrate cellular, GPS, sensors, and power management into a collar that remains comfortable and durable for the animal wearing it.

But size is only part of the equation. Power management is where the MQ771-GL truly shines. It boasts an incredibly low power consumption in standby mode – as little as 1 μA – and utilizes technologies like eDRX to intelligently manage network connections, dramatically reducing energy drain.

Fibocom claims a 70-90% improvement in power-saving mode current compared to previous generations, potentially extending battery life from days to several months. However, real-world performance will depend on how the collar is used, the frequency of data transmission, and the strength of the network signal.

Connectivity is another critical piece of the puzzle. For pet owners who travel with their animals, or for products sold internationally, seamless roaming is essential. The MQ771-GL supports global Cat.M and NB-IoT frequency bands, automatically switching between networks to maintain a reliable connection, even in remote areas.

This dual-mode approach – leveraging Cat.M for mobility and NB-IoT for deep coverage – allows manufacturers to target a wider range of markets with a single hardware platform. It’s a strategic move that simplifies development and reduces costs.

Beyond basic tracking, the MQ771-GL is designed to support advanced health monitoring features. It can integrate with sensors to detect barking patterns, monitor activity levels, and even transmit heart rate and respiratory data for sleep analysis and early detection of potential health issues.

These advanced capabilities, however, introduce new challenges. Developers must carefully balance on-device processing with cloud-based analysis, optimize sensor data filtering to conserve battery life, and establish robust systems for firmware updates and ongoing model refinement.

Fibocom envisions the MQ771-GL as a cornerstone of its LPWA portfolio, a platform for innovation in the rapidly evolving pet technology market. The module represents a focused effort to refine existing technologies, squeezing more performance and efficiency into a smaller package.

Ultimately, the success of this module – and the smart collars it powers – will depend on the meticulous work of OEMs. Fine-tuning device performance, optimizing antenna design, and integrating sensors effectively will determine whether the promise of months-long battery life becomes a reality for pet owners everywhere.

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