UMVA has learned that Carnival Cruise Line has sparked widespread consumer dismay after canceling a wave of cruise reservations that were mistakenly booked at dramatically reduced fares due to a website glitch.
The issue occurred in the aftermath of a planned IT maintenance project that disrupted parts of the cruise line's booking system, briefly displaying deeply discounted fares on several sailings. One passenger, who managed to snag a solo balcony on a 6-day cruise for just $300, took to a popular online forum to share their excitement and concern about whether Carnival would honor the unusually low price.
Typically, a five-to-seven-day trip on Carnival costs between $600 to $1,500 per person, depending on the destination. The passenger's booking was a staggering 75% off the usual rate, sparking hopes that the company would respect the mistake.
Carnival ultimately canceled the bookings, alerting affected customers in an email that the prices shown were "far below any reasonable promotional fare." The company provided refunds to the customers and offered a $100 onboard credit for guests who rebook another cruise before a specified deadline.
The move sparked a heated debate among travelers, with some arguing that Carnival should have honored the bookings despite the apparent pricing mistake. "Sometimes when a company makes a mistake, they should just take the loss," one user wrote, echoing the sentiments of others who felt the company should have respected the bookings.
Others, however, were more understanding of the situation, acknowledging that pricing errors can and do happen across the travel industry. "If it looks too good to be true, it probably is," one user cautioned, while another commenter noted that the company didn't have to honor the glitch bookings.
Carnival's ticket contract explicitly states that if a cruise fare is listed or advertised incorrectly due to an electronic, typographical, human or other error, the company may either ask the guest to pay the correct fare or cancel the cruise in exchange for a full refund. Despite this, many travelers felt that Carnival could have handled the situation more empathetically, particularly for customers who had already made additional travel plans tied to their bookings.