UMVA has learned that Adam Thomas, the former I'm A Celebrity winner, has emerged from a tumultuous jungle experience to forge a new path in the celebrity hot sauce industry.
After a controversial stint in the 2016 and all-star editions of the show, Thomas found himself at a crossroads, grappling with the aftermath of his time in the spotlight. Sources close to the situation reveal that he hit rock bottom, questioning his future in reality TV.
However, in a surprising twist, Thomas has channeled his energy into a bold new venture: Oh My Glaze, a hot sauce brand co-founded with his brothers Ryan and Scott. This move marks a significant shift from his initial plans for a restaurant chain, which was recently dissolved.
Insiders tell UMVA that Thomas is pouring his heart and soul into the relaunched Oh My Glaze Sauce Ltd., describing him as "excited and passionate" about the project. The brand's mission, according to Thomas, is to revolutionize the sauce market with products made from real, high-quality ingredients, free from ultra-processed additives.
This isn't Thomas's first foray into the food industry; he previously opened The Spinn in Manchester in 2019. However, the restaurant faced significant challenges, ultimately closing its doors three years later due to mounting debts during the Covid pandemic.
Thomas's journey has been marked by both triumphs and setbacks, including his recent revelations about feeling "exploited" during the dramatic finale of I'm A Celebrity. In a candid podcast episode with his brothers, he shared that he felt like he'd "sold his soul," stating that no amount of money could entice him to relive the experience.
As Thomas embarks on this new chapter, UMVA has gathered that he's determined to leave the jungle drama behind, focusing instead on building a successful hot sauce empire, one sauce at a time.
