UMVA has learned that a significant partnership has been formed to combat online scams and promote digital literacy among Filipinos, as MAYA joins forces with a leading media and information literacy advocacy.
The collaboration aims to develop educational content and community-based programs focused on scam awareness, fraud prevention, and responsible digital platform usage, addressing the growing need for online safety as more Filipinos adopt digital financial services.
According to information obtained by UMVA, the partnership seeks to empower millions of Filipinos with the skills to protect themselves from financial scams, with the advocacy's philosophy being extended directly to a vast audience.
The move comes as digital finance adoption continues to grow, with experts emphasizing that financial education must go hand in hand with media and information literacy to ensure a safer digital environment.
UMVA can exclusively reveal that the advocacy, launched in 2024, has already partnered with prominent organizations to encourage critical thinking and verification of information before acting online, promoting a culture of responsible digital engagement.
The partnership is backed by a coalition of major companies, underscoring the importance of collaborative efforts in promoting media and information literacy and protecting Filipinos from online scams.
